The Chicago Lighthouse store is an adaptive technology resource center for the blind, visually impaired, and disabled.
Framework
The Chicago Lighthouse for the Blind store was conceived as an adaptive technology resource center for the blind, visually impaired, and disabled. The flagship store, for the newly renovated Lighthouse complex would showcase products that can improve the quality of life for its target population.
Design Solution
The store contained specialized products to meet the low vision needs of the customer. Special attention was given to the display fixtures such as high-contrast colors for the background surfaces to maximize the product silhouettes for the visually impaired. Focused and descriptive signage was geared to meet the low vision needs, along with braille symbols allowing the target audience to familiarize themselves with the products. Informational murals describe the valuable work being performed at their production facilities. The flooring offers high-contrast navigational paths so customers can easily traverse the accessible store interior.
